When you develop your ideas you change your perspective. Becoming vegan is waking up in a dark fairytale. It doesn’t feel like you are changed but that since you are vegan the world around you is dark and horrible. When eating with friends, colleagues or family you get confronted with other moral standards concerning animal abuse. And because of all the images you have seen of all the horrifying practices in the animal industry this is shocking.

Veganism as in dark fairytale is a cooperation between my partner Marije Rat and me. We both are artist and vegan. Veganism plays an important role in our relationship and we decided to make an exhibition about it in our home. In this exhibition we wanted to express our experiences, our anger and sadness concerning animal abuse and at the same time give free space to our artistic impulses and imagination. We live in a regular house and we wanted to get rid of this normality. We blocked the windows with wooden panels so there was no daylight. We covered the floor with cardboard and we painted all the walls and ceiling. We did this because there is no normality that can be seen as a save and peaceful standard. Normality is brutal truth kept out of sight.